Donor Relationships Explained: 6 Fundraising Terms Every Nonprofit Should Know
What's the difference between donor cultivation, stewardship, and retention? Learn how acquisition, solicitation, and reactivation fit into nonprofit fundraising.
53 Articles Found
What's the difference between donor cultivation, stewardship, and retention? Learn how acquisition, solicitation, and reactivation fit into nonprofit fundraising.
Found the perfect font for your business logo? Before putting it on packaging, signage, or merchandise, check what its license actually allows. Here's what to know about commercial use, font modifications, and ownership.
What happens when your program coordinator is unavailable, your systems go down, or nobody else can access an important account? Learn how to create a practical business continuity plan that keeps essential work running, even with a small team.
You finally have a day off, but you've already checked your emails twice and started thinking about Monday's tasks. Nobody asked you to work, so why do you feel guilty for doing absolutely nothing?
Your nonprofit has its 501(c)(3) letter, a working donation page, and a fundraising campaign ready to go. But does your state require another registration? Here's what nonprofits need to know about exemptions, online donations, fundraising events, and permits before asking for contributions.
Your nonprofit has an EIN, a pending 501(c)(3) application, and donors ready to contribute. But can they deduct their donations? And what happens if your organization isn't listed in Publication 78? Here's what to know before you start fundraising.
Your donor list includes first-time supporters, regular contributors, and people who haven't given in years. Here's how small nonprofits can organize those relationships into useful groups and communicate more thoughtfully, even with a spreadsheet.
Your nonprofit's donor report says 37 supporters haven't given this year. Have they stopped supporting you, or are they simply following their usual giving schedule? Learn what LYBUNT and SYBUNT mean and how to use these reports without making the wrong assumptions.
Someone donates in memory of a loved one, and the family asks who contributed and how much. What can your nonprofit share? Learn how to record tribute gifts, acknowledge donors, notify families, and handle donor privacy.
A CRM or donor management software? Both promise to organize your nonprofit's records, but do you actually need both? Here's how they compare, what to look for, and how to avoid paying for features your team won't use.